PitchDoctorPitchDoctor
BroadcastersSign in
Broadcasters / ARD (SWR) / Ard Report Mainz

ARD (SWR)

Ard Report Mainz

Format

Political magazine / Investigative

Length

30 min

Timeslot

Tuesday 21:45 (Report Mainz)

Exposé length

1–2 pages

Editorial tone

In-depth, exposing, tenacious. Report Mainz wants to find the "truth behind it". Thorough research that goes beyond the surface. Factual in tone, but uncompromising on substance. Pieces dig into structures and expose systemic problems.

What this format covers

  • ●Social-policy failings and their causes
  • ●Economic policy, lobbying, subsidy fraud
  • ●Corruption in politics and administration
  • ●Structural change and its consequences for citizens
  • ●Health policy and care system
  • ●Education policy and equal opportunity
  • ●Consumer protection and product safety

What this format does NOT want

  • ●Soft reportage or portraits
  • ●Entertainment formats
  • ●Nature documentaries
  • ●Cultural topics without political angle
  • ●Topics without investigative core or grievance
  • ●Pure foreign reporting

Visual expectations

Magazine aesthetic: investigative interviews, documents, graphics, confrontations with those responsible. Victims have their say. Clear chain of evidence through visual proof. Factual, not sensationalist.

Expected exposé structure

  1. Working title (clear, thesis-driven)
  2. Thesis / central revelation in 2–3 sentences
  3. Research findings and evidence
  4. Protagonists / victims / those responsible
  5. Planned confrontations and soundbites
  6. Author, contact

Example productions

  • Report Mainz: Milliardengeschaeft Pflege — Wer profitiert?
  • Report Mainz: Mietwucher — Wie Konzerne den Markt beherrschen
  • Report Mainz: Bildungsluecke — Warum Schulen scheitern
  • Report Mainz: Subventionsbetrug — Steuergelder im Sumpf

Editorial notes

In-house production by the Redaktion, external contributions only by arrangement/commission. Report Mainz (since 1964) is the SWR political magazine on Das Erste. Programme consists of several pieces per edition (approx. 8–12 minutes each). Focus on economic and social policy. External journalists can pitch topics; Redaktion decides on commission.

Ready to pitch to ARD (SWR)?

PitchDoctor generates a format-compliant exposé tailored to Ard Report Mainz's exact editorial expectations.

← All 98 broadcaster formats